Tag Archives: 101s
How to Hire Happily (Handily and Heuristically)

How to Hire Happily (Handily and Heuristically)

Joe Baz’s interview on How to Hire a Great Art Director is live at The Content Marketer! The article focuses on ATF’s experience in hiring UX designers and Art Directors, as well as the experiences and advice of Peter Brown, from Brown Creative.

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Apples or Oranges: When to Test

Apples or Oranges: When to Test

Usability Testing is widely know to be an important part of the design process. Marli Mesibov explains why testing is important early in the process, and how continuing testing throughout the process can benefit your product.

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Astronomical Usability: Why You Should Test

Testing seems an obvious piece of the process in theory, but practically speaking, why should you do usability testing? Usability testing will help you to create user ready, user friendly products with an added level of specificity and detail you could otherwise miss out on.

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Personas: Fictional Users for Real Clients

You may already know your clients. But personas can help you keep them at the front of your mind through each project.

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From Paper to Prototype

At Usability Bootcamp, Heather gives a synopsis about Paper Prototyping. What does paper have to do with website creation? More than you’d think.

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User Experience Design: The Misunderstood Piece of Web Design

What is user experience design and how is it impacting businesses today? Our inaugural blog post discusses the distinction between web design and user experience design, its focus on the customer and its correlation with business objectives.

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